Session

Keynote: Digital Landscape 2016 - What Happens Next?

Monday, June 6, 2016
9:45 AM - 10:30 AM
Wedgewood Ballroom

Technology is driving changes in demand and economics for TV and movies. Worldwide, consumers are creating a new global distribution network of smartphones that create “new windows of time” which increases total entertainment hours consumed. However, issues including fragmenting audiences, impression fraud, piracy/theft and the rise of user-generated content and digital first premium video are undermining the economics for online alternatives. What happens next? This talk will discuss the rise of mobile, social and video and try to identify winners and losers in the digital nation.